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McAfee engages Wilson Miller to elevate Enterprise proposition McAfee has approached Wilson Miller to establish a new strategic posture to enable sustained engagement with EMEA Enterprises. Recent acquisitions and technology developments position McAfee as the industry's largest dedicated security vendor operating across all key security vectors.
Wilson Miller has been briefed on a wide ranging 18 month marketing programme, covering brand/message development, relationship publishing, on/off-line demand generation, social marketing and category development marketing.
Andrew Miller, Director at Wilson Miller commented, 'We are delighted to be commissioned by the EMEA enterprise team to undertake such an ambitious and integrated programme.' |
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