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Wilson Miller announces greater capability in channel sales and marketing
Date posted: 07.08.2008
Wilson Miller has announced a partnership with leading technology channel consultancy bChannels.
bChannels specialise in the design, implementation and management of multi-country channel marketing programs for technology companies. With coverage in Europe, North America and Asia, they work with most of the leading global technology companies.
The partnership enables both organisations to offer a more end-to-end service to client businesses looking to design, manage and implement their channel marketing. “This is a very complimentary situation for both organisations” says Andrew Miller, Director, Wilson Miller. “It provides Wilson Miller clients with access to specialist resources and methodologies for channel go-to-market strategy and planning. And for bChannels, it provides a fast-track to specialist technology marketing resource and agency services."
With joint clients including Dell, Cisco and RSA amongst many, Wilson Miller and bChannels are currently working on joint engagements and solution opportunities.